Following a meeting at the EAIE (European Association for International Education) Annual Conference and Expo in Rotterdam in September 2023, Ms Mericia Mathot, Director of International Bachelor Program cum International Relations Project Manager and Professor Franck Mathot, Associate Professor of Competitive Intelligence from IAE Clermont Auvergne School of Management, France visited HSUHK on 13 March 2024 to discuss potential partnership. They were warmly received by Professor Bradley Barnes, Dean of the School of Business. During the meeting, the two parties shared the recent development of both Schools. The delegation was also introduced to HSUHK campus after the meeting.